Invyted is an influencer marketing platform that connects brands with verified creators (10,000+ followers) for gifted collaborations across hospitality, health & wellness, retail, and e-commerce industries in the UK and NYC.

How much does Invyted cost?

For brands, pricing starts at £299/month with unlimited creator packages. For creators, Invyted is completely free to use.

What types of campaigns can I run on Invyted?

Invyted offers four types of campaigns: Invytes (bookable experiences like fine dining or fitness classes), Events (special occasions like film clubs or store launches), Anytime (walk-in redemptions at cafes and fast food), and Gifting (product sends including beauty, jewelry, and drinks).

What is the minimum follower count for influencers on Invyted?

All creators on Invyted have 10,000+ followers on Instagram or TikTok. This ensures quality collaborations and reliable reach for brands.

Do brands have to pay influencers directly?

No, brands only pay for the platform subscription starting at £299/month. All collaborations are gifted, so you never pay creators directly. This allows brands to work with as many influencers as needed for less than the cost of partnering with a single micro-influencer.

How quickly can I launch a campaign on Invyted?

You can create and launch an influencer marketing campaign in less than 5 minutes on our web app. Once live, verified influencers can immediately start requesting to collaborate.

Can I track campaign performance on Invyted?

Yes, Invyted provides real-time analytics in one central dashboard including story views, reach, engagement, and all content created. You can monitor each influencer's posts and measure performance as it happens.

Where does Invyted operate?

Invyted currently operates in the UK and New York City, serving brands and creators in both locations.

What content do creators need to post?

The minimum requirement is 2 Instagram Stories or 1 TikTok. For some collaborations, creators can commit to posting more content to boost their chances of being selected by brands.

How long do creators have to post content after a collaboration?

Content should be posted within 48 hours of a collaboration. If not posted within 14 days (or 30 days for gifting collaborations), the creator's account will be frozen.

Can creators bring guests to collaborations?

Yes, most offers allow creators to bring at least one guest, and occasionally more. The exact number of guests allowed is outlined in each offer overview.

What makes Invyted different from other influencer marketing platforms?

Invyted offers unique features including access to 800 million combined followers, story view tracking, unlimited creator packages, and works across multiple industries (hospitality, health & wellness, retail, and e-commerce). Brands can run both in-person experiences and at-home gifting campaigns.

Invyted vs Influencer Marketing Platforms: Full Comparison

Feb 3

Written By Jake Blaisdell

Choosing the right influencer marketing platform can significantly impact your campaign results and budget.

This guide compares Invyted with leading platforms including Invyted, Joli, Bulba, Gifta and Pingfluence to help brands understand features, pricing models, and use cases. If you’re looking for a faster, more cost-effective way to run influencer campaigns at scale, this side-by-side comparison breaks down exactly how each platform works.

Feature Comparison: Invyted vs Joli vs Bulba vs Gifta vs Pingfluence

  
    


  
      Feature
      Invyted
      Joli
      Bulba
      Gifta
      Pingfluence
    

  
      Influencer minimum Following
      10k Followers
      2k Followers
      0 Followers
      1k Followers
      5k Followers
    

      Influencer Combined Following
      800 Million
      222.7 Million
      Information not available
      32 Million
      650 Million
    

      Pricing
      Starts at £299/pm
      Starts at £299/pm
      Basic package at £169/month
      Bespoke pricing per campaign
      Not publicly available
    

      Unlimited Creator Packages
      Yes
      Yes
      No
      No
      No
    

      Story View Tracking
      Yes
      No
      No
      No
      No
    

      Brands They Work With
      Hospitality, Health & Wellness, Retail, Consumer and E-commerce
      Hospitality
      Hospitality and Consumer
      E-commerce
      Hospitality
    

      Handle at Home Gifting
      Yes
      No
      No
      Yes
      No
    

      Strengths
      Work across all industries with in-person as well as gifting collaborations.
      Easy campaign set up and data tracking
      Targeted influencer selection using filters
      Design packaging for brands
      Access to creator reviews
    

      Operations Locations
      UK & NYC
      UK
      UK
      UK
      UK
    


  

Feature	Invyted	Joli	Bulba	Gifta	Pingfluence
Influencer minimum Following	10k Followers	2k Followers	0 Followers	1k Followers	5k Followers
Influencer Combined Following	800 Million	222.7 Million	Information not available	32 Million	650 Million
Pricing	Starts at £299/pm	Starts at £299/pm	Basic package at £169/month	Bespoke pricing per campaign	Not publicly available
Unlimited Creator Packages	Yes	Yes	No	No	No
Story View Tracking	Yes	No	No	No	No
Brands They Work With	Hospitality, Health & Wellness, Retail, Consumer and E-commerce	Hospitality	Hospitality and Consumer	E-commerce	Hospitality
Handle at Home Gifting	Yes	No	No	Yes	No
Strengths	Work across all industries with in-person as well as gifting collaborations.	Easy campaign set up and data tracking	Targeted influencer selection using filters	Design packaging for brands	Access to creator reviews
Operations Locations	UK & NYC	UK	UK	UK	UK

Quick Summary: Which Platform is Right for You?

Choose Invyted if you want fast setup, inbound influencers, gifted collaborations and all influencers with over 10,000 followers
Choose Bulba or Joli if you want to work with nano influencers
Choose Gifta if you want your PR packages designed for you

1. Joli - Deep Dive

What Is Joli?

Joli is a UK-focused influencer marketing platform built specifically for hospitality brands. It helps these businesses connect with local vetted creators on TikTok and Instagram to generate authentic user-generated content (UGC) that drives awareness, engagement and visits.

How Joli Works?

Campaign Launch
Brands describe the business or offer and broadcast a campaign.
Creator Matching
Joli matches with vetted UK influencers by location, audience and style.
Visits & Content:
Influencers visit venues (e.g. for meals or experiences) and create social content.
Tracking
Analytics on reach, engagement and content live in the platform’s content gallery.

Key Strengths

Hospitality-specific focus tailored for venues vs generic influencer tools.
End-to-end campaign management from launch to content delivery and analytics.
Large vetted UK creator base with strong local reach potential.

Weaknesses

UK-centric network limiting global creator reach compared to international platforms.
No guaranteed content delivery as outcomes depend on influencer participation.

Summary

Joli is a SaaS platform that turns influencer marketing from manual outreach into a centralised, subscription-based workflow ideally suited for UK hospitality brands. It stands out for its localised creator network, campaign tools, and analytics, though it remains more niche and higher cost than broad influencer marketplaces.

2. Bulba - Deep Dive

What Is Bulba?

Bulba is an influencer marketing platform that connects brands, venues and agencies with creators who apply directly to collaborate. Instead of brands chasing creators, influencers request to work with you, bringing ready-to-use content designed to drive organic reach.

How Bulba Works?

Campaign Creation
Brands describe their offer (e.g., free meal, stay, event access).
Inbound Requests
Creators apply to collaborate instead of brands doing outreach.
Approval & Scheduling
Approve or decline collaborators based on filters like follower count and engagement.
Content Delivery
Creators must post within a set time (e.g., typically within three weeks).
Reuse Content
Brands keep full rights and can repurpose content across channels.

Key Strengths

Inbound model reduces manual outreach, influencers come to you instead of brands chasing them.
Guaranteed posting and content rights reduces risk of missing deliverables.
Performance insights give you real-time metrics to help refine strategy.

Weaknesses

No minimum follower threshold allows very small or low-engagement creators to apply, which can lead to inconsistent reach and content quality and requires more manual vetting from brands.
Dependence on creator's interest, as the quality and timing of applications can vary by market and offer attractiveness.
Content quality control depends on creators despite filters. Output quality varies by individual.

Summary

Bulba is a cost-effective, inbound influencer marketing platform ideal for small to medium businesses and hospitality venues seeking scalable nano influencer campaigns.

3. Gifta - Deep Dive

What Is Gifta?

Gifta is a UK-based full-service influencer gifting agency that helps brands build trust and generate authentic content by sending products to nano and micro-influencers in exchange for organic social posts. The agency manages end-to-end gifting campaigns from strategy and sourcing to logistics, delivery and reporting.

How Gifta Works?

Strategy & influencer sourcing
Gifta’s team identifies relevant nano and micro creators.
Gift packaging & delivery
They personalise and send products.
Content tracking & reporting
A live dashboard tracks content delivery and performance.

Key Strengths

End-to-end service as Gifta handles everything from strategy to delivery, reducing resource burden on brands.
Authentic content production, as Influencers post freely based on genuine interest.
Reputation with major brands having worked with large clients like Unilever and Heinz.

Weaknesses

Dependent on gifting model due to collaboration being driven by gifting rather than paid contracts, content output can vary and isn’t guaranteed at exact volumes every campaign.

Summary

Gifta sits between traditional influencer agencies and automated platforms. It’s service-led and hands-on, making it attractive for brands that want managed execution and creative freedom for influencers — but less ideal for those seeking self-serve platforms or precise performance agreements.

4. Pingfluence - Deep Dive

What Is Pingfluence?

Pingfluence is a creator partnership platform and app that connects brands and venues with influencers and content creators through matchmaking and offer-based collaborations. Creators browse and apply for experiences, meals, events, and products, then deliver content as part of the collaboration.

How Pingfluence Works?

Brands/Venues Create Offers
Define experiences, events or freebies for creators to redeem.
Creators Apply
Influencers browse and apply to relevant offers inside the app.
Match & Deliver Content
After acceptance, creators redeem their offer and create UGC for social channels.
Management & Notifications
Notification systems (email or WhatsApp) help brands stay updated on applications and confirmations.

Key Strengths

Simplifies creator matchmaking which removes much of the manual outreach process for brands.
Experience driven collaborations as offers often involve real experiences, events or products that feel natural for content.

Weaknesses

No guaranteed content, unlike some platforms that lock deliverables. Pingfluence relies on the creator application and acceptance, so outcomes can vary.

Summary

Pingfluence is a creator-brand collaboration platform that emphasises offer-based matchmaking through an app, enabling brands and venues to connect with creators who apply to experiences, products or events. Its focus on curated opportunities, creator tiers and event activations makes it suited for brands wanting authentic content at scale, though its pricing structure and reliance on creator program participation can introduce variability in outcomes compared with more traditional campaign platforms.

What Makes Invyted Different?

Minimum 10,000 Followers per Influencer
Invyted ensures that every creator in its network has a substantial, engaged following, starting at 10K. This provides brands with high-impact reach, avoids micro-influencer accounts with minimal influence, and gives confidence that campaigns will generate meaningful visibility.
Influencers Across All Niches and Sectors
The platform hosts a diverse pool of influencers across categories such as food, fashion, travel, tech, fitness, lifestyle, and more. Brands can find the right match for their audience without being constrained to a single vertical, making Invyted versatile for any campaign objective.
Work with Unlimited Influencers
Unlike many platforms that restrict campaigns by creator limits, Invyted has packages which allow brands to engage as many influencers as desired, scaling campaigns from small launches to large, multi-influencer activations.
Set Up Campaigns in 5 Minutes
Invyted’s self-serve platform is designed for speed and simplicity. Brands can create campaigns, specify gifting parameters, and launch in under five minutes, dramatically reducing the administrative burden typical of traditional influencer outreach.
You Are Always Guaranteed Content
Every campaign launched through Invyted comes with a guarantee of content delivery. Brands do not risk sending gifts and receiving nothing in return. Influencers commit to content creation when participating in an offer.
Influencers Apply, No Cold Outreach
Instead of brands manually finding and messaging creators, Invyted allows influencers to apply to campaigns. This inbound model saves time, ensures enthusiasm from creators, and reduces the inefficiencies of cold emailing or negotiating with uninterested influencers.
Handles In-Person and At-Home Gifting
Invyted supports both in-person experiences and at-home product gifting, giving brands flexibility in how they deliver their offerings to creators, catering to both local and national campaigns.
Brands Never Pay Influencers, Everything Is Gifted
All collaborations on Invyted are product for content exchanges. Brands provide gifts rather than monetary payments, lowering campaign costs while maintaining authenticity, as influencers are motivated to create content by a genuine interest in the product or experience.